How To Keep Your Yoga Teachers Happy

How To Keep Your Yoga Teachers Happy


Hey everybody Rachel Scott here and I
wanted to take a little bit of time to address a very sticky widget which is
how do you as a studio owner keep your teachers happy? See as yoga studio owners, we know there’s not a ton of money in yoga we may not be making this crazy big
profit and can’t always pass that on to pay our teachers more. So what can we do
to keep them collaborative, in good spirits and positive? So here goes
I’ve worked for a number of big yoga companies Yoga Works in the states and
YYoga in Vancouver and managed hundreds of teachers ,and these are some
of the things that we’ve come up with over the years. So number one! Even though
it might seem counterintuitive to let your teachers in on what’s going on,
share with them the back story let them know transparently what’s going on with
the business. So what happens is that you got a yoga teacher they get twenty
thirty people in their class and they assume in their mind that everybody’s
paying the drop-in rate, everyone’s paying like twenty five bucks a head so
they’re wondering why can’t I get a pay raise? When you start sharing with your
teachers the realities of the yoga business first of all the enormity of
your own overhead and also that every person who comes into that room is
actually paying more like 11 bucks a head. Let’s say cuz you got groupon,
you got your class pass, you have your memberships you have your you know sales
And things like that that starts to give the teachers a picture of reality which
lets them understand where you’re coming from more. So be transparent. Number two,
another form of transparency. Be transparent with your teachers about
what they have to do to actually get a raise. So oftentimes in yoga business
because we don’t have a lot of money it’s the squeaky wheels that get
attention right? So the teachers that are asking for raises are coming forward.
Well those are the people that get the raises and the ones that are quietly
just doing the work are the ones that don’t get raises.
So as an owner what you can do is really create some clear guidelines about what
it takes to get from point A to point B Like say like, “Hey Stacey we need to see
20 people in your class regularly, we need to see you tag us on social media
at least five times. These are some of the things that help
us to grow our business so we can help to support you.” Be transparent. Make it
clear number three even if you can’t give your teachers more money, try to
reward them in ways that support the community. I know it’s tight but
when you can you know give them discounts on workshops, give them free
classes. There is nothing more fun than having teachers and students practicing
in the classroom together what a great way to build community. And teachers love
continuing education so the more you can kind of get them involved and give them
discounts on things that they care about the more happy they’re going to be there
when the money might be tighter. Next, try to create some community events like you
know get everybody together for a potluck. I know sometimes getting all
your teachers together is like herding cats, but a little bit goes a long way.
Another thing you can do is really teach or really treat your teachers like human
beings. You know I know we get stuck in the you know the back office running the
numbers managing things but the more you can show up and treat your teachers not
like commodities or just an employee but as a full person, the more they’re going
to appreciate that they are involved in a community that cares about them. So if
you show an interest in them personally – go to their class like not just to give
them feedback – but go to their class to support them to show them that you enjoy
their teaching… those little things can really go a long way. Have a personal
conversation like once a month to check in and see how they’re doing in the rest
of their life. And then finally, acknowledge that your teachers are a great source of information for you. So if your teachers
are coming forward and telling you about like, “hey the studio is not clean” or “the
mats kind of smell,” recognize this as a pot of gold! This is not just teachers
complaining, but they are on the frontlines. They can give you such
valuable information about how your students are doing, what’s really going
on in the studios what might be going on in other areas of your business. So the
more you can honor them and have conversations with them and keep that
dialogue going – the better your business is going to go. So those are just some
tips for you from my history of working with yoga
teachers. I hope they help you out!